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Many Tweets may be Pointless Babble!

Posted by Will Alfaro on Monday, August 24, 2009
From the "we may have already figured this out file," a new study finds that about 40% of Tweets may be ‘pointless babble.’

From the BBC News article on Pear Analytics’ study... 

In total it grabbed 2,000 messages and then put each message it grabbed into one of six categories; news, spam, self-promotion, pointless babble, conversational and those with pass-along value. Conversational tweets were those that bounced back and forth between two users, and those dubbed "pointless babble" were of the "I’m eating a sandwich" type.


However, this article from the San Francisco Chronicle takes a different perspective.

In speaking to those who may use the aforementioned study to increase their resistance to social networking, Robert X. Cringely says the following... 

My sermon to the residents of Cringeville today is, if you don’t use social media tools like Twitter and Facebook, you’re falling behind. You are at least two steps closer to the junk heap than everyone else who does. You’re like the crotchety old folks who refused to use touchtone number pads on their phones because, dammit, a dial was good enough.


So, here is what we want to know...

Are you are using social networking (i.e. Facebook, YouTube, Twitter, LinkedIn, etc.), for your company, or do you think it is a waste of time?

If you are using tools like these, what are you finding successful? Are you engaging employees, clients and/or residents?

Oh, and don’t forget, you can find HAA on Twitter, Facebook, YouTube and LinkedIn. :)

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